PROMOTA, the leading independent trade association for the promotional merchandise industry, has entered into an exclusive web development and lead generation partnership agreement with promotional-merchandise.org.

This exclusive move is part of PROMOTA’s drive to increase presence on the internet and continue to develop services for its distributor members.

The partnership will benefit members by raising their profile in the end user marketplace, as well as raising the association’s profile generally.

Promotional-merchandise.org will publish regular news bulletins on the website, while PROMOTA members will receive a 10% discount on any lead generation package, as well as a free company profile logo entry including web link advertising on the Promotional Merchandise website.

David Webster, chairman of PROMOTA says: “Promotional Merchandise.org has the experience, support and substantial hits per day to be of real benefit creating the sort of exposure we want for our members. This is an exciting partnership and we are already planning new developments to enhance brand awareness for our suppliers next year.”