Simple has appointed Powergirls to conduct an in-store sampling campaign for its Simple Derma range of products.

The activity will take place in 200 Boots stores nationwide on February 26th and 27th 2010, with Powergirls brand ambassadors introducing shoppers to the complete range via 15ml product sampling and exclusive £1 and £2 money-off coupons.

The offer is exclusive to Boots customers until March 23rd 2010

Powergirls sales manager, Caroline Garbis says: “We are confident of a positive response from shoppers and an excellent return from the campaign.”