Mobile Promotions has won the contract to take Piaggio’s new MP3 scooter on a shopping centre launch tour. They will manage the venues chosen, design and layout of the space as well as all the logistical considerations that need to be accounted for when working in the sensitive shopping centre environment.

The tour will visit Bluewater, St Stephens in Hull, Westfield Merryhill, Westfield London, Grand Arcade in Cambridge and Trafford Centre Manchester.