Mobile Promotions is gearing up for the smart Festival, with the surprisingly different and eye-catching range of cars from smart, taking place this Saturday 4th September at Mercedes-Benz World.

The venue transforms into a smart enthusiast’s paradise, featuring a host of experiential activities, competition cars and attractions.

The event, born from the London to Brighton ‘smart Run’ is designed to give the brand, owners club and enthusiasts a forum for everyone to join in and have fun with smart.

Mobile Promotions, a long term production partner for Mercedes-Benz the car company behind the design and engineering of the smart range, is handling event production and event support. This includes event layout, entertainments, managing logistics, providing all the event staff, co-ordinating with MB World and ensuring all involved understand the brand’s messages and intentions, as well as overseeing the delivery.

Activities and fun competitions throughout the day include smart jousting, egg and spoon races, crazy golf, flash mobs, driving demonstrations and track races. A surprise celebrity will be at the event rounding off the day by presenting trophies to competition winners.

For more information about the smart Festival visit www.destinationsmart.co.uk