Standout UK launches latest marketing campaign for Snack-a-Jacks’
Fri 4th Jun 2010
The new website is going to be used as a promotion site for the 2010 Snack-a-Jacks’ campaign called She-Time which will reward loyal users with prizes.
Standout have built an online reward platform where special promotional codes from a snack packet can be inputted to the website to be banked as points which can be redeemed on a number of rewards including a personal styling session with household fashion guru Gok Wan.
Rewards vary from money off Nails Inc. to free LOVEFiLM 30-day trial and money off a girly trip with Brilliant Trips.
Ashika Chauhan, digital director at Standout UK, says: “The key for Standout when designing the site was to create a fresh look and functional website which supplemented the rewards feature and the She-Time campaign. It was also very important to stay true to the brand values and identity of Snack-a-Jacks’ so the concept we designed stayed very close to the packs that went in store.”

