Standout UK launches latest marketing campaign for Snack-a-Jacks’

Fri 4th Jun 2010
Integrated design agency Standout UK has launched a new interactive website with an online reward platform to promote Snack-a-Jacks’ latest marketing campaign.

The new website is going to be used as a promotion site for the 2010 Snack-a-Jacks’ campaign called She-Time which will reward loyal users with prizes.

Standout have built an online reward platform where special promotional codes from a snack packet can be inputted to the website to be banked as points which can be redeemed on a number of rewards including a personal styling session with household fashion guru Gok Wan.

Rewards vary from money off Nails Inc. to free LOVEFiLM 30-day trial and money off a girly trip with Brilliant Trips.

Ashika Chauhan, digital director at Standout UK, says: “The key for Standout when designing the site was to create a fresh look and functional website which supplemented the rewards feature and the She-Time campaign. It was also very important to stay true to the brand values and identity of Snack-a-Jacks’ so the concept we designed stayed very close to the packs that went in store.”