New 'male' voucher site launches

Fri 4th Dec 2009
New male shopping website VoucherKing.co.uk has today sent out 100 ‘not another boring Christmas card’ e-Christmas cards to randomly selected people, offering exclusive discounts on a range of products and services.
For people who did not receive the cards, the site has teamed up with photographic retailer Jessops to offer a discount on all its compact cameras.
VoucherKing.co.uk is being targeted at male discount hunters with a range of online voucher codes and printable discount coupons.
Robert Berrisford, founder of VoucherKing.co.uk, says “We wanted to address the misconception that men are not shopholics like women. In fact, recent reports show that men are actually the biggest online shopping group. They spend more time looking for bargains, so we decided to create a website that will address men’s specific shopping needs and wants.”
VoucherKing.co.uk features male-oriented brands such as Sky, Ted Baker and online ticket exchange service SeatWave , and lists deals and discounts on hundreds of products and services.